Digital Marketing Company in San Diego
Once your website is in place, we know you’ll want to draw people to it. While that sounds straightforward, generating traffic can be a confusing process. That’s why we don’t leave you to do it alone. When we assess your online needs, part of what we’ll find out is what sort of traffic you’d like to see. Once we know, we’ll help you put in place the web marketing strategies that will draw people to your site and turn them into customers.
Search Engine Optimization
At its core, Search Engine Optimization (SEO) is simple. It involves making your website as friendly as possible to the major search engines, so they will find it and rank you high on their lists of search results. We’ll work with you to help you achieve high search rankings by building your site in ways that search engines like, getting you effective link exchanges, and providing keyword-optimized content that will help them find you.
Pay-Per-Click Advertising Campaigns
Pay-per-click (PPC) ads appear above, below, or to one side of a search engine’s results, and can also appear on other websites. If it seems like PPC ads would be an effective way to market your products or services, either in addition to an SEO strategy or as a stand-alone marketing effort, we’ll help you create an ad campaign aimed to gain you as much traffic as possible. One of the great things about PPC ad campaigns is that you only pay when someone clicks on your ad.
Email Marketing Campaigns
If it will help your business grow, we’ll aid you in collecting contact information from your customers and clients and sending out emails to bring in their repeat business. Though it’s not easy to send a mass email, let alone one that will look good in all email programs and in all readers, we’ve created effective email campaigns for lists that range between 50 and 10,000 people. Let us help you market your product through email.